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TREATMENT
TREATMENT OUTLINE - WILL Artist Name - DRAM feat. Lil Yachty Song Title - Broccoli Genre - Hip Hop/Trap Target Audience - Young People (15 - 22) Style of Music Video (Performance, Narrative etc) - Performance and Lip-Syncing LOCATION - OTTILIE Although there are many locations that would be great for us to shoot this video in, realistically, there are only a few outdoor ones local to us that would be practical. The first one is the Isabella Plantation in Richmond Park. We think this would be a great place to create our own take on A$AP Rocky’s scene in Yambroghini High. The other ideas we have are car and drone oriented. We want to have a scene shot on a drone looking over country roads maybe. We’re currently thinking about how we can get access to someone with fast and high end cars as this seems to be a key theme in a lot of Hip-Hop music videos. CHARACTERS (if applicable) - WILL As our music video won’t be narrative based, there isn’t real ‘story’ being told so we do...
TASK 6: LOYALTY by Kendrick Lamar ft. Rihanna
LOYALTY by Kendrick Lamar ft. Rihanna Kendrick Lamar and Rihanna are two of the biggest HipHop artists of today and their collaboration has tuned heads. Kendrick is currently signed with Top Dawg and has released 6 albums including good kid, M.A.A.D city, untitled unmastered. and DAMN. Rihanna is an extremely successful singer, songwriter, fashion designer having just released her new makeup range, 'Fenty Beauty' and having previously collaborated with Puma. She's also actress, having recently starred in Valerian and the City of a Thousand Planets. She is currently signed with Def Jam and is the youngest and fastest solo artist to earn fourteen number-one singles on the Billboard Hot 100 , as well as a current total of 31 Top 10 Hits on the same chart. In the opening scene, Kendrick is blindfolded yet surrounded by women in leather lingerie, gold jewellery and heels. The way I'm interpreting this is that he's trying to show t...
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