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TASK 4: Genre Case Study

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TASK 6: Mine by Beyonce ft. Drake

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Mine - Beyonce ft. Drake Throughout this video there are different styles and techniques used. It starts off with a very simple black background and with all the women dressed in white and nude colours. With Beyonce sitting the way she is, as if she's nurturing the other woman and the fact that she is dressed in a long white dress and with a head piece on suggests she is a pure and modest mothering figure. With the dancers dressed in nude flowing cloths and the fact that they are placed behind Beyonce, makes Beyonce stand out and makes her look almost as if she's coming off the screen. This relates to Andrew Goodwin's 5 Aspect theory. Beyonce is the 5th aspect of the video; she is the star image who's being made the center of attention. There is no diegetic sound throughout the video and I do feel that this makes the video seem more professional and clean cut as it means there's nothing to distract from the music or the artwork. All the affect is crea...

Rebel Without A Cause Case Study

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Rebel without a cause case study half term hw from Ottilie Shpaizer

TASK 3: Institutional Research

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TASK 5: Andrew Goodwin

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Era & Subculture Research: The 1970s

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- The Vietnam War didn't end until 1975 so hippy styles from the 60s were still around until then. - Parents were still young and were conflicted about how many boundaries to set and how much freedom to give their children. - They were also still into drugs from their college years and expected their kids to experiment with drugs, sex and alcohol. If you didn't do drugs, you were a square. - AIDS was not yet discovered and herpes was the biggest sexually transmitted disease to be known about and "just say no" was not yet a thing.  - The worst drugs were not yet on the scene and the worst ones around were LSD and cocaine. The worst prescription drugs around were Valium, also known as D iazepam, and Ritalin. Valium is now treated to sooth anxiety whereas Ritalin is a stimulant and is used to treat attention deficit disorder.   - The Black Power movement had hit its stride. Everywhere, black people were embracing their political p...

TASK 2: Childish Gambino: Glassnote Records

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Childish Gambino, also known as Donald Glover is an American actor, writer, comedian, producer, rapper, director, singer and songwriter. Since 2011 he has been singed with Glassnote Records, owned by Universal Music Groups. He released his first album 'Camp', shortly after his signing, in November 2011. Glover has collaborated with Lloyd, Jhene Aiko and Danny Brown and  and although he has announced that he will be retiring Childish Gambino and played his last set at Wireless Festival last summer, there have been rumours that he will be collaborating with Chance the Rapper at some point in the future. Aiko has been signed to multiple labels such as Def Jam, Island Def Jam, ARTium, Epic and is currently working with TUG. ARTium is distributed by Island Def Jam recordings but parented by Universal Music Group, one of the Big3. Although Gambino is more pop and rap than Aiko, who's more R&B, the two have a few similar artists in common such as ScHo...